Muse Unveils Sleep Meditation Headband – TechCrunch

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Muse, the maker of a meditation headband, unveiled its newest product at the Consumer Electronics Show in Las Vegas today. The sleep meditation headband, known as the soft band, is designed to help people meditate while falling asleep.

The idea is to put it on before going to bed, play some meditation, and then fall asleep as usual. Thanks to Muse’s acquisition of Meditation Studio, Muse now has an app partnership with Amazon Alexa that enables softband owners to play meditation on Alexa while falling asleep. For those without an Alexa-enabled device, Muse recommends having a speaker close by so you don’t have to fall asleep with headphones on, Muse director of brand marketing, Nadia Kumentas, told TechCrunch in the showroom.

In the morning you can open the app to see how you slept. Over time, you may notice improvements and changes in your sleep patterns. Later, Muse will likely use this soft band in other use cases, Alee Singleton, vice president of product management at Muse, told TechCrunch.

“Softband is exciting because of the new use cases it opens up,” said Singleton. “You can tuck it under a helmet or wear it to yoga.”

Muse soft band. Photo by Megan Rose Dickey for TechCrunch

For now, however, Muse is focusing on the sleep use case. For example, the softband can detect when you fell asleep and then turn off. Singleton said he expected the softband to hit the market sometime during the fourth quarter of this year at a price comparable to the cost of the Muse 2 ($ 249).

Muse recently announced voice coaching, guided meditation, and biosignal feedback on its app as part of its software as a service offering. Later this month, Muse headband owners will be able to subscribe to in-app content focused on stress management, work, travel, and relaxation. Phase two provides intelligent voice feedback that kicks in if you find yourself drifting.

This is Muse’s third headband, but his first soft headband. The first came out in 2014 and the second, Muse 2, was only released in October last year to provide real-time feedback on the body, mind, heart, and breath.

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